Epic Backlinking for 2012 – Introducing LinkAuthority

| February 26, 2012 | 20 Comments

Recently one of the more popular backlinking services, BuildMyRank (BMR), shut its doors down to the general public. Citing the need to address growth concerns by improving their network and code base, this leaves a lot of people hung out to dry in terms of what is advertised as a high PageRank (PR) blog network.

BMR worked a little differently than your typical blog network. There was the typical monthly subscription, yes, but they have a strict human moderation system for any content that is submitted to the network. This was put in place to ensure that all content was unique and not spun, duplicate, or private label rights (PLR) content. The system is viewed favorably in general and many claim to be able to rank high for certain keywords using BMR alone.

There is another network like BMR, that being LinkVana.  It has a slightly less strict moderation system, but at a hefty $147/month price tag, it isn’t viable for a lot of Internet Marketers, especially when just starting out and funds are scarce.

Then, along comes LinkAuthority.

LinkAuthority.com - LinkAuthority is a competitor to BuildMyRank (BMR).

What is LinkAuthority?

LinkAuthority is a sister network from the creators of ArticleRanks. Designed as a direct competitor to BMR, it has the same human review system that makes it different from other networks that allow all kinds of content. Here are the basic requirements and features:

  • Articles that you submit must be unique (100% Copyscape-passed)
  • They must be well-written with perfect English spelling and grammar
  • Content length must be at least 150 words. You can insert 1 hyperlink into the text this way.
  • Content length of at least 300 words allows you to have up to 3 hyperlinks inserted into the text.
  • There is a daily submission limit that does not accumulate or roll over onto the next day.
  • The minimum PR of each blog in the network is at least 2.
  • You can purchase a daily submission quota via Paypal if you choose in any amount that you choose.  Currently, it costs $10 for 1 daily quota. I.e. you can submit 1 article per day per month for a total of 30 articles. For February 2012, there seems to be some kind of discount and the cost is currently $9.70, I’m not sure how long this will last. You can do this, — OR —
  • You can contribute your own blogs to the network to increase your submission quota. A PR2 gets you 2 submissions, a PR3 gets you 3, etc. This method is absolutely free, minus your cost of domain and hosting, which you obviously aren’t paying LinkAuthority for (more on this below).

The basic process to submit articles is roughly the same as any other network.  You create projects in LinkAuthority that will represent a backlinking campaign, website, or keyword that you want to rank for.  Then, you add articles to that project for submission.  The article gets queued for moderation, and if it is approved, it gets published on the homepage of a high PR blog.  LinkAuthority’s team will try to ensure that the post is indexed within 24-48 hours so that when Google crawls your link, you gain the PR link juice from the homepage.  Keep in mind, that like all other networks, once the post rolls off the homepage your post will drop down to a PR N/A or PR0 link.

Advantages of LinkAuthority Over BMR

One thing that you should immediately notice is that signup is completely free. If you just want to take a look at the interface, you can do so without paying a dime. To save you the trouble, here’s a look at the main user interface when you login:

LinkAuthority - User Interface

Another nice advantage is that LinkAuthority supports submission of articles to unlimited domains right off the bat. This is in contrast to BMR, where the base subscription only allows posting to 5 domains that you own. Sure, you can rotate domains each month, but why do more work when you don’t have to?

I’ve been testing the service out for a week or two now and the user interface is clean and very simple to understand. From the above screenshot, you get a nice high level status view of how your posts have been distributed within the LinkAuthority network. You get to see the exact PR distribution of where your posts have landed (I got a sweet PR5 up there).

The subscription model is also nice as well.  If you choose to, you can simply pay for a daily quota and set that on auto-pilot per month.  But, you can also choose to submit your own blogs into their network as long as they meet the necessary PR requirements.  You can see from the above that I have added two of my own sites into LinkAuthority, allowing me 5 submissions daily. (I did also have one kind soul sign up through my affiliate link, that also gave me 2 additional submission credits for a total daily quota of 7)

Adding my own sites in (a PR3 and a PR2) was an easy process. These sites were just normal WordPress blogs, and you setup a non-administrator user for LinkAuthority to connect to. You add your site URL in and it gets reviewed, and voila – daily quota practically overnight. If you choose to go this route, you only need to pay for the domain and your web hosting. LinkAuthority will not charge you anything, as you are contributing to the strength of their network. This is a huge advantage over BMR.

Also, if you’re very adventures, it is possible to do both methods. You can buy credits AND submit your own WordPress blogs.

Lastly, LinkAuthority also has a scheduling feature. If your quota is 5 submissions per day, for example, and you submit 10 articles, the last 5 articles will get queued for the next day. This is good for people with limited schedules, so that you can queue everything up all at once and let LinkAuthority drip feed the articles for you.

The Disadvantages (Yes, of Course There Are Some)

Just like BMR, LinkAuthority is an uphill treadmill in terms of the way the network is designed. Although they are a high PR network, you need to keep in mind that it is mostly the root domains only that have high pagerank values. When your post slips off the homepage of the blog, it will lose that PR. There will of course be some link juice trickling down from the homepage, but when your post finally settles it will most likely be PR0 or PR N/A.

So, if you can expect a surge in your ranks as a result of using this service, expect to lose some spots eventually.

You can circumvent this in a couple of ways. The most common way that everyone seems to do is simply throw more links at your site. The not-so-common way is to backlink your backlinks in a tiered fashion. If you’re doing this with LinkAuthority alone, it can get expensive if you’re outsourcing content.

Speaking of content, writing your own will be time-consuming even if you are only writing 150-word articles. Yes, you can outsource, but that of course will cost you money. These are high-quality links for sure, but expect to pay a premium if you don’t want to write articles yourself.

To protect their network, LinkAuthority will also not reveal the URL of the blogs where your content gets posted. The workaround is to just do a Google search for the title or body text of your article (it IS unique, after all).

These are just some of the things to keep in mind. I think that the advantages outweigh the disadvantages by far.

LinkAuthority Project and Article Management

Managing projects is simple. Each individual project will have a main status screen showing the name of your project, the titles of each article that you’ve submitted, and more importantly, the pagerank of each blog that your article landed on.

LinkAuthority - Project Status Screen

Of course, I’m most happy when everything says “Published” in the first column. 🙂

In terms of submitting articles, you simply click on the Add New Post button and you’re brought to this screen:

LinkAuthority - Add New Post

The interface uses special placeholder variables for the hyperlinks your article. This is the %LINK1%, %LINK2%, and %LINK3% that you see in the main text window there. What you do with these is substitute the placeholder variables in the text where you want your hyperlinked keyword to go. For example, say your keyword was “flannel pajamas”, and you were looking to make a sentence like this:

There comes a time in every man’s life where he needs a pair of flannel pajamas to keep warm.

In LinkAuthority, what you would to is replace the keyword like this:

There comes a time in every man’s life where he needs a pair of %LINK1% to keep warm.

Then, in the appropriate text boxes in the form, you just need to place the keyword and hyperlink as you would want them to appear. Make sure that you or your virtual assistant is using the preview function liberally to make sure that your posts are exactly the way that you want them.

What Is The Support Like?

Something that you don’t see too often on blog network reviews are comments on the support system. I’ve submitted about 4 tickets so far and I’m happy to say that all of my issues were resolved within 24 hours. You get the typical auto-responder with a ticket number immediately.  My issues were small ones such as:

  • I can’t find my blog post in Google (Resolution: Indexing took a little longer than 24 hours)
  • Status screen is blank but when I go into the project it’s not (Resolution: They were doing maintenance, so this was expected)

My other tickets were just “How do I…?” questions, which despite the FAQ button clearly labeled in the menu bar, they still took the time to answer me using a non-RTFM response. So, they passed my customer service test with flying colors.

I believe that LinkAuthority will have good service for the next little while because they are the little guy in comparison to the 800lb gorilla that is BMR. If they grow at the same rate as BMR and get too popular, I can see that service might get slower, but only time will tell if that’s the case.

Does LinkAuthority Actually Work?

Does LinkAuthority actually increase your ranking in the Google SERPs?  From my initial testing, I would have to say yes. I need to do a longer case study on this, but last week I had one site float up to rank #1 and I had given it about 15 posts from LinkAuthority. I had stopped all prior linkbuilding about a week before entering in my first blog into their network, so I’m confident that it did help contribute in positive SERP movement.  I’ve decided to do more testing on my other sites that are in the top 5 and see what happens, but I think that we’ve got a winner here.

A Final Important Note

Since LinkAuthority only accepts high quality content, it’s good for linking directly to your niche sites. I’m a big believer in diversity, however, and I would definitely not use this service alone if you’re trying to rank your keywords. Ideally I think that you need to complement this service with other things, and not rely on this or any other single source of links by itself.

Be patient as well. Prior to coming onto LinkAuthority, my process was working fine for me with the keywords that I have. I was tempted to use it across all my sites, but would rather do it in a controlled manner on a small number of sites at first.  Although I am really looking forward to the next couple of months in terms of testing, as I think that LinkAuthority will play a vital role in my portfolio this year.

I like that fact that you can get in on the ground floor for a very low cost if you choose to insert your own blog into the network. You can buy PR2 domains very inexpensively at forums like DigitalPoint, WarriorForum, and TrafficPlanet. There is of course, some upkeep required to maintain the pagerank of your blogs, however, as they don’t magically gain PR without any links. But, there’s nothing stopping you from backlinking your LinkAuthority site with LinkAuthority links, right?

Or, just get the 1 submission per day subscription and you can submit 30 articles a month, which is a great way to test the service as you’ll be forced to drip feed links. If you go this route, I recommend that you get all 30 articles written beforehand so that you’re sure not to miss a daily submission, and you can deal with rejections much easier.

If you’re interested in giving a really nice alternative to BMR a try, visit LinkAuthority here and sign up (affiliate link).

Cheers everyone!

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Category: Backlinking

Comments (20)

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  1. Joe says:

    Good to hear it is going well with Link Authority.

    I’ve had good results on the site I initially tested it on and am now trying it on five of my sites.

    It can be hard work getting all the content written so as not to waste your daily quota though but I think it is worth it.

    I’m looking for someone on Odesk to write them but it is quite tough to find someone good.

    • Andre says:

      Hi Joe,

      At the same time I started with LinkAuthority I was already searching for a writer on oDesk. At the time, I thought I was going to use BMR and do a head-to-head comparison. Anyway, you just have to keep trying. I posted a job 3 times before I found a suitable candidate. I’m buying 20 articles from her and I think that it will turn out well.

  2. Jason says:

    LinkAuthority looks ideal for someone starting out when you don’t have many sites needing back links. I subscribed to BMR for 4 months so some improvement but did not submitted enough post to get my money’s worth.

    I’ve been writing some 150 word snippets here and there. Originally, for when I resign with BMR, but since they’ve closed down, I think I’ll give LinkAuthority a whirl. One thing I did last night was go through my BMR posts. I found 10 posts that were no longer indexed by Google. So I saved them out and will try sending them through LA when I sign up.

    With oDesk, can you direct hire someone? I was just browsing through people’s profiles and found a few for backlinking and a couple for BMR type posts.

    • Andre says:

      That’s the nice thing about LinkAuthority, you can get in on the cheap no matter which route you go (paid or plug in a PR2 blog). Unlimited domains is the kicker, too.

      With regards to oDesk, yes you can direct hire someone. My writer there has her own BMR account and was going to submit the articles for me, but given the recent problems they’ve been having I would rather submit to LinkAuthority myself while they are still low on the radar.

  3. Andre, nice write up, and thanks for sharing this! I’ve heard of Link Authority but since I’m a thru and thru BMR kinda bloke, I’ve not as yet subscribed to it. Having read your take on it however, I’m more tempted now than before.

    Cheers!
    Joseph

    • Andre says:

      Thanks Joseph. A PR2 domain is dirt cheap and I’m sure you have a spare lying around. It’s worth it just to see what it’s like, although if you want to do a decent case study it’ll take a little more investment. That’s what I’m trying to do.

      For those of us who missed out on BMR, this is a great alternative. I think that in 2012 we’re going to see more of these hybrid networks pop up as SEO evolves.

      • Andre, yes – I imagine I do have a few spare PR2 sites lying around gathering dust some place 😉 I’ve gone via your affiliate link, so if I get time to start investing, you should see a little benefit coming your way.

        I do have one main concern about similar networks to BMR right now – Google! They are seriously clamping down on so many high PR networks that are obviously created for backlinking purposes. Let’s hope that LA keeps things nice and tight so they don’t get caught up in the current and future onslaught!

        No doubt due to the fact that BMR have currently closed shop, this service will gain speed very fast. Fingers crossed they don’t over-do it!

        Regards
        Joseph

        • Andre says:

          Thanks Joseph, much appreciated.

          I think that the BMR situation just goes to show that people can’t rely on any single solution as a crutch to slingshot themselves to the top. Definitely not a long-term solution, or even short-term as is the case these days.

  4. Andre, I was planning to blog about this and you got me ahead. 🙂

    Yeap, I have added a PR2 blog to this network and still testing out. I am just too lazy writing articles and doing some outsource with iWriter.

    So far so good and I can’t tell if this network helps. As the cost is so low, it’s worthy testing out.

    I like it much more than BMR due to the monthly cost. I rather spending $67 on outsourcing articles.

    • Andre says:

      Hi Kent,

      You should certainly still blog about it. It helps to get a different perspective if you outline your own experience with it.

      The ownership cost (or lack thereof) with LinkAuthority is a major selling point for them. As long as they take steps to manage their growth they should be fine, unlike BMR.

  5. Joe says:

    Have you got any tips on picking up a PR2 domain?

    • Andre says:

      I can probably do a writeup for that, but the basic idea is that try to find something a domain with pre-existing backlinks that aren’t likely to go away from other PR2+ domains. You’ll need to do some sniffing into the backlink structure of the domain that you want to buy, but that’s basically it.

      • Bryan says:

        Hi Andre,

        I’d be interested as well in the details on how you go about setting things up for acquiring and adding the PR blogs to the network.

        I realize you would tie domain with hosting and install wordpress, but do you have to have some content posted to it to be accepted or do you just add the new blog without posts?

        I’m was wondering if some best practices must be followed, especially to retain the PR value. It does seem odd to me how some parked domains retain PR for it generally pertains to different factors and not just backlinks, although that can be a big one if high quality links are linking to it.

        • Andre says:

          Hi Bryan,

          I did a post on how to acquire the domain here: http://www.andregarde.com/how-to-buy-a-high-pagerank-domain/

          In terms of content, most of the blog networks that I’ve used do not require anything to be accepted, only the PR matters. In the case of LinkAuthority they actually prefer blank blogs.

          The way that I understand PR is that it essentially comes down to links: what type they are, how good quality they are, where they’re coming from, etc. I’d focus on the following when analyzing the links:

          – Low outbound links from the linking site to the site with PR.
          – Comes from a “good” neighborhood (i.e. no porn, pharmaceutical, scam site, etc.)
          – In-content link from the homepage > in-content link on a sub-page or post > blog comment > forum profile > etc. This is a pretty large assumption, but I think it’s generally reasonable.

          If you want to retain the PR, then I would backlink the site as well as add content once in awhile. I’d basically treat it as any other site, except that I probably wouldn’t monetize it. If you don’t care about the PR then you can always just replace the domain when it drops, assuming that this was cost-effective for you.

  6. Matt says:

    I second the write up on buying PR2+ domains 🙂

  7. Wesley Banks says:

    Andre –

    Just curious if you were still using Link Authority amidst all the blog deindexing chaos, and if so how it was going.

    I was using it with success, but I’ve kind of put it on hold until things settle down a bit.

    • Andre Garde says:

      Hi Wes,

      I have, and it’s still pretty powerful, although I don’t send to the links direct anymore but to secondary sites. I’ll either keep it that level or move it back to Tier 3. With the longer content requirements it makes more sense to write longer articles anyway, so it’s easier to get a quality article.

      The moderation has gone bananas since BMR left the building though, so it’s been a little harder to submit content. If your I’s aren’t dotted nor your T’s crossed you get a rejection.

  8. Isaac says:

    HI Everyone

    I have been using Linkauthority for a few months now (for 12 different sites) and i was very happy with what i got, every post was reported by google alerts and i knew it was a live and kicking thing going on.
    In the past 2 weeks all alerts stopped and i did not get a single one, i was looking up online for the post and saw them in the plogs (ranging blogs PR’s 1-5).
    Has anyone else notice the same thing, is that mean that their blogs got de-indexed…?

    Thank you

    • Andre Garde says:

      Hi Isaac,

      De-indexing happens all the time, although LA is pretty good at avoiding that problem. Try checking for indexation issues using site:domain.com in G, or using an index checker tool (ScrapeBox has a plugin for it).

  9. seova.net says:

    Hi Andre,

    A very well written report on Link Authority you have got there. I just wanted to chime in and advise that we are offering a Link Authority submission service for anyone interested in promoting their webpages on autopilot.

    For anyone interested, they now have a premium, subscription based service providing access to higher PR/DA domains which our service has access to.

    Thanks.

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